

Project Overview
This rugged yet sophisticated display “frames” the whiskey bottles and showcases them as pieces of fine art. An ash wood facade and gray fiberglass frame provide a pleasant contrast to the sea of black and white finishes typically found in travel retail environments. This careful balance of unexpected textures and materials is further realized through whiskey-still-inspired copper accents and a fashionable herringbone accent panel, which in turn lends a contemporary tactile contrast to the overall presentation.





